What catering costs in San Francisco — and what shapes the final quote.
Most High Touch events begin around $35–$80/person for food. Staffing, rentals, equipment, service style, and production needs are quoted individually, so Lena can give you a number that reflects your actual event.
Service Formats
Budget ranges by service format
These are starting points. Lena builds the final quote around your guest count, service style, staffing, rentals, and level of production.
Networking Reception
/ Passed Bites
Conference Morning
& Lunch (Buffet/Stations)
Executive &
Private Dining
Full Event Care
Pricing Factors
What drives the price
These are the real variables. Understanding them helps you plan your budget accurately before you reach out.
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Guest count
Larger events generally yield a lower per-person cost. Economies of scale kick in on food procurement, staffing ratios, and prep time. Under 50 guests often costs more per person than 200+.
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Service format
Passed bites vs buffet vs plated vs staffed stations each carry different food, prep, and labor requirements. Plated service is the most labor-intensive; high-volume buffet is most efficient.
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Staffing requirements
Number of servers, event duration, setup and cleanup hours all factor into cost. A 4-hour conference buffet with 10 servers is very different from a 90-minute passed-bites reception.
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Equipment and serviceware
Rentals, chafing dishes, display equipment, linens, and serving pieces add cost when not provided by the venue. Some venues supply these; many do not.
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Menu complexity
Premium proteins (wagyu, seafood, lamb) cost more than plant-forward or mixed menus. Elaborate presentation and multiple courses add prep time and skilled labor cost.
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Dietary requirements
Separate preparation lines, labeled stations, and specialized items (halal, kosher, severe allergy protocols) require additional setup, time, and in some cases different suppliers.
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Venue constraints
No kitchen on-site means more equipment, more transport, and more setup time. Remote locations, difficult load-in, or multi-floor venues add logistical cost. We factor this in during quoting.
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Notice period
Rush requests within 48–72 hours may carry a premium due to expedited supplier orders, overtime staffing, and compressed planning time. Standard lead time is 1–2 weeks for most events.
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Event duration
Setup and breakdown time is billed separately from active service hours. A 2-hour reception with a 3-hour setup requires different staffing than a same-day drop-off delivery.
Budget Planning Guide
What common events typically cost — in total
Use these as planning benchmarks to set internal budget expectations and get approvals. Your actual proposal will be specific to your event.
| Event Type | Guest Count | Format | Estimated Total |
|---|---|---|---|
| Team lunch | 50 guests | Buffet / stations | $1,750 – $2,500 |
| Networking reception | 100 guests | Passed bites + grazing | $3,500 – $5,500 |
| Conference morning + lunch | 200 guests | Buffet / stations (AM + PM) | $9,000 – $14,000 |
| Executive dinner | 20 guests | Plated or family-style | $2,500 – $4,000 |
| Conference reception | 400 guests | Passed bites + stations | $14,000 – $20,000 |
These are planning estimates based on typical events in the SF Bay Area. Your actual proposal will be specific to your event, venue, dietary requirements, and service scope.
Ready to talk about your event? Lena responds personally — usually within the hour.
What’s Included
Always included. Optional extras.
Here is exactly what comes standard with every High Touch proposal, and what you can add for a more complete experience.
Always Included Every Event
- Menu curation for your audience and dietary mix
- Dietary labeling and separation at every station
- Staffing management and on-site coordination
- Setup and full cleanup
- Certificate of Insurance for any venue
- Direct contact with Lena throughout the entire process
Optional Add-Ons By Request
- Beverage service (non-alcoholic)
- Bar service (licensed third-party)
- Equipment rentals (linens, serviceware, display pieces)
- On-site chef station
- Tasting session at your office or venue — no cost for initial tasting
- Same-day event recap and debrief
For Corporate Buyers
We make the admin side work for corporate buyers.
High Touch works with executive assistants, operations teams, and procurement coordinators every day. We are set up for the documentation so the process does not create extra work for you.
Common Questions
Pricing questions answered
Still have questions? Lena responds personally within the hour.
Ready to Start?
Ready to get a real number?
Tell us about your event. Lena builds a tailored proposal, usually within the hour.